Lighter than Air: FInal Project: Wedding Invitations

Wedding Invitations

Target Audience:
Since this is a wedding invitation the target audience would be any one who we would like to attend our wedding. This includes family and friends of the bride and groom.

Call to Action:
There are two different call to actions on this invitation. One would be to R.S.V.P as soon as possible by calling, or texting the two numbers provided. The other call to Action would be to attend the wedding and reception at the given time and date.

Image Copyright:
The image on the invitation was taken by my friend Andi Ballard, and the vectors were downloaded from wegraphics.net

Specifications:

The finished size of the project is 8"X16"
needed to be print on 12"x18" paper
#32 Mohawk paper type, white
Printed front-black and white, and back is three process colors and black
Bleed is .125" which makes the size 8.25"x16.25"
Margin of .25" making the live area 7.50"x15.5
Pdf submitted for printed proof and for turn in
InDesign file with spreadsheet for addresses will be submitted for final print.

Price Quote:
For 110 invitations with the InDesign file and spreadsheet, trimmed to size, and with a gate fold: $78.50

10 of these invitations addresses will be kept blank
Place each magnet on top and bottom on the color side. $12.50 for 200
After the gate fold is done I simply fold all corners to meet in the center and place the seals I have purchased. $20 for 120

Challenges:
After figuring out where I wanted to go with this invitation, i had to choose the type of paper. The paper weight was very important in this because I wanted to fold the invitations. If the paper was too thick then the fold marks would be really heavy. And each sheet would have to be scored. That's why I chose #32 Mohawk, it is a light paper that is also coated. This will give my invitation a shiny look and it doesn't have heavy fold marks so the black and white side wont be drastically affected by the lines.

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